Connecting
Brands and
Customers with Smart Packaging

Smart packaging from DupeBlock allows brands to
not only minimize counterfeit products, but to
connect directly with customers.

For Brands Button Arrow For Printers & Packaging Providers Button Arrow
Scan QR Code

Trusted by 100+
of brands and partners

FEATURES

How Smart Packaging Works

DupeBlock's smart packaging uses unique, serialized QR codes to verify your product's
authenticity, engage with customers, and trace your product across distribution channels.

Work Image

Unique QR Code

Your packaging or print partner prints unique QR codes on each individual package. Each QR code is serialized and impossible to duplicate.

Work Image

Prevent Counterfeits with Authentication

Using our proprietary dashboard, monitor inventory across your supply chain, learning where sales are happening in real time.

Work Image

Engage with Customers

Use the authentication website to cross-sell and run promotional campaigns to generate more sales or collect email addresses.

Work Image

Track and Trace Your Products

Using our proprietary dashboard, monitor inventory across your supply chain, learning where sales are happening in real time.

Get Smart Packaging
from DupeBlock

Start protecting your brand, monitoring
your supply chain, and communicating with customers
today.

Get Smart Packaging Button Arrow
INDUSTRIES

For Brands in Any Industry

Every product is assigned a serialized identifier and registered on the DupeBlock platform. This identifier is accessed when the
consumer scans the QR code, providing a secure and tamper-proof record of authenticity. Whether you’re in cosmetics or
electronics, DupeBlock can protect your reputation and revenue by reducing the risk of counterfeits entering the market.

icon

Cosmetics


Brand confusion from counterfeiting puts the beauty and cosmetics industry at risk. Skin care, make-up, fragrances, and hair products all benefit from not only preventing counterfeits, but communicating directly with customers to strengthen your brand connection.

icon

Food and Beverage


Counterfeit food and beverage products not only harm the revenue stream and reputation of brands but also pose potential dangers for unsuspecting consumers. Protect your customer and brand with DupeBlock’s secure QR codes.

icon

Vitamins and Supplements


For the vitamins and supplements industry the integrity of the product is essential. Unfortunately, counterfeiting threatens the safety of your customers. Combat this growing problem with DupeBlock’s anti-counterfeiting system.

icon

Luxury Goods


Counterfeits and dupes have been a longstanding issue for luxury brands. It’s important for consumers of your brand to feel confident they are getting the genuine article. Secure QR codes from DupeBlock allow your customers to authenticate their purchase.

icon

Consumer Electronics


Advances in technology and the rise of e-commerce have made it easier than ever to imitate authentic brands. As counterfeiting of consumer electronics grows, businesses must implement cutting-edge solutions to protect their brands and consumers from the problems associated with fake products.

Show More Button Arrow
SMART PACKAGING

Frequently Asked Questions:

Why use secure QR Codes for smart packaging?

QR codes can be scanned with most smartphones, making them one of the most accessible technologies. This removes the need for consumers to download proprietary apps or other software. QR codes can be randomly serialized, making them an excellent choice for security functionality. Finally, they can be printed with standard printing technology and inks.

How do I incorporate smart packaging into my existing packaging workflow?

Your printer can create and print your QR codes as needed and affix them to your packaging. Alternatively, we can print them and send them to your packaging facility. Both methods are easily integrated into your current process. Our QR codes can be designed to fit on any packaging.

How do consumers authenticate their purchase?

Consumers scan the QR code with their smartphones to verify your product’s authenticity. Once scanned, they are sent to a website that verifies an authentic QR code has been scanned.

How can I communicate with customers who have authenticated their purchase?

Once your consumer is sent to the authentication website, you can present any type of messaging you prefer. This includes cross-selling, promotional messages, email sign-ups, and more.

What kind of data can I collect with DupeBlock’s smart packaging system?

DupeBlock allows for robust data collection, including location of counterfeit products, supply chain data, location of authentic sales, plus customer-specific data such as purchase history, email address, and more.

GETTING STARTED

Talk to Our Experts About
Smart Packaging Today

Start protecting your brand, monitoring your supply chain, and
communicating with customers today.

Book A Demo Button Arrow